Oli

The Inês

June 2nd, 1997. I was born, Inês Moutinho Pinheiro. Some say I was born complaining instead of crying, but that would be other topics to develop.

Do you know that feeling of never being fully satisfied? That something is always missing in your life to feel complete? That was me for many many years. In my personal life, everything was going as planned - I bought a house at 26, got engaged at 27, have the dog of my dreams for more than 2 years now - so the feeling could only come from one side: the professional. 

I tried to give many chances to my formation are, Human Resources. I went to 4 different companies, from multinationals to startups, and I never felt happy. Yes, colleagues made it a bit easier, but I always felt that I was there on a limited schedule. 

The thing I love the most? Decoration. All types of decoration (my people can vow for me on this, the stores I find to buy decoration objects...), but, essentially, interior decoration and design! And that is how, 27 years after that June 2nd 1997, was born...

 

The Oli

My brand! The best sight of my eyes, my store for all the "Ineses" out there that will show her to their people. From me to you, my brand is your brand.

Oli is complexly basic. It doesn't have 3 pages of values, doesn't have a defined Credo, doesn't want to be gigantic. It has a really simple purpose: everything made by hand, my hand, to share my love for interior decoration with your home. The slogan is really pretty in English, and it shares exactly what Oli is, from the nature to your place. 

Without wanting to seem exaggerated, shall we make your home a little bit ours?